What else I learned from the CIA

Five things I learned from the CIA about tweeting In an earlier article “What I learned from the CIA”, I talked about hearing Carolyn Reams from the Central Intelligence Agency speak. She and Preston Golson did a fabulous job of highlighting the CIA’s approach to Twitter during their lecture at PRSA ICON this …

Hashtags fuel discovery

Telling an effective story with hashtagging No matter how far communication tools advance, most often the relaying of information simply comes down to telling a story efficiently and effectively. A story needs to be impactful enough for the story to be cataloged for recall later and focused enough for the tribal lesson …